Agree, but even with no content it's still possible to level and try to surpass the current #1 player.
LOL, sure. It's also possible to run for POTUS as long as you have a good heart and a strong moral compass. EP, this has nothing to do with whom is the number 1 player, it's about rethinking what that means. You cannot honestly tell me that new players come into FS and be all like "One day, I'm going to be the #1 player in FS!" Then, once they understand leveling and the mechanics, STILL have that mentality. They see that and just stop playing, stop paying, and stop caring which is ultimately causing the demise of our beloved FS.