here is an idea...crazy as it sounds hear it out.
Add new potions as pvp rewards. there should be potions that are useful for pvp and potions that are useful for leveling. These potions should be bound to the ladder ranges. Each range has better potions. This way if you want a better potion you have to level up and play that ladder instead of sitting in 1 ladder range for months and months. Levelers will want to participate to get the leveling potions....pvp'rs will participate for the new potions as well as the new competition. This would breath a bit of life back into the pvp ladders without offering any new over powered gear to be over priced and profited from.
I like this idea, maybe as a extra bonus for 1st place in the ladder in addition to the tokens, but strictly bound and not too overpowered?

